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Sales Personality


Sales success begins with a basic disposition for sales. Personality traits are stable characteristics that cannot easily, if ever, be changed through training. Sales candidates should possess the right personality from the start. SalesMax measures personality characteristics that contribute to an individual's effectiveness in the sales role.

  • Energy Level - Enthusiasm, hard work and visible effort

  • Follow-Through - Completes tasks, while following through on commitments

  • Resilience - Able to handle rejection and criticism

  • Responsibility - Serious minded, businesslike and professional

  • Optimism - Positive, optimistic outlook and weathers adversity well

  • Sociability - Outgoing, enjoys client / customer contact

  • Assertiveness - Possesses a confident sales presence

Plus three secondary factors to help manage the candidate, if recruited.

  • Self-Reliance

  • Accommodation

  • Positive View of People

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